The Tag Digital Shop – FAQs

Frequently Asked Questions

What are the benefits of using the Tag Digital Shop? 

  • Low-touch process for paid digital marketing campaigns 
  • Quick and easy purchasing and set up process 
  • Targeted campaigns 
  • Get more value for your smaller paid digital marketing budgets 
  • You can utilise the shop as an extension of your existing team
  • Access to an online dashboard with reporting on campaign performance. 

What do you get from the shop products?

  • Delivered impressions and/or clicks, depending on the product(s) ordered 
  • In-depth audience research for the campaigns
  • Precise geo-targeted campaigns 
  • Campaign set-up
  • Responsive ads set up
  • Live dashboard reporting provided once campaigns are active
  • Campaign optimisation.

What is required from you?

  • Image assets & video assets in the correct sizes stated 
  • Website URL 
  • Facebook/LinkedIn Page URL (if applicable)
  • Target audience demographics
  • Target geo-locations 

How is the Tag Digital Shop different from Tag Digital’s ‘brief in’ campaign service? 

  • Low-touch service. No direct communication with the technical team. 
  • No basecamp communication – all assets will be posted on your personal shop account. 
  • No management fee or set-up fee is taken off the budget. You are buying a volume of impressions and/or clicks that you want for your campaign. 
  • No conversion tracking is set up campaign.
  • KPIs are impressions, clicks and CTR. 
  • A condensed dashboard is created for you to view your results. 
  • Campaign optimisations based on best practices and expertise are done on a weekly basis
  • 7-day turnaround time compared to 14 days with Tag Digital’s regular campaigns.
  • Campaign duration is 30 days compared to Tag Digital campaigns outwith the Shop.

Go back to the Tag Digital Shop.