About us

We specialize in data-driven digital advertising campaigns to increase revenue and attendance for events.

Tag Digital is made up of an energetic team of experienced digital marketing professionals. We work with event organisers and event tech companies in 50+ countries across industries, helping them achieve their objectives.

Our experts create customised paid marketing campaigns and execute them across Google, YouTube, Facebook, Instagram, LinkedIn, TikTok, and more, to assist our clients in organising successful events and promoting their offerings – all the while building their first party data.

As a leading paid advertising agency, we’ve partnered with some of the largest event organisers and event tech suppliers, including Informa, dmg events, Messe Frankfurt, and EasyFairs. Compared to the standard 2%-10% growth achieved through in-house digital marketing teams, Tag Digital can help grow your events by up to 30% on average.

We’ve also created a benchmarking tool by collecting data from over 100,000+ campaigns we ran over the years to accurately project campaign performance. As the digital landscape continues to evolve rapidly, Tag Digital can be your trusted partner to navigate industry complexities, boost event attendance, and drive revenue.

Our Team

We have a dedicated team of digital marketing professionals to help meet and exceed our clients’ expectations. As a Google, Microsoft, and Facebook accredited paid media agency, we only use the best industry practices and are always up to date with the latest innovations and updates across leading online advertising platforms. We hire skilful professionals who culturally fit our organisation.

Our core values are; Relationships Matter, Be Proud, Get It Done, and Growth Mindset. Our values-based decisions are to help our event organiser clients get closer to their business objectives.

Our Clients

We run 100,000 paid media event marketing campaigns in more than 50 countries every year for some of the world’s largest event organisers, such as Informa, Messe Frankfurt and dmg events, as well as many independent organisers. We achieve results that exceed traditional marketing by 8:1 and have a client retention rate of 97%.

Tag Digital Wellbeing Team

We will create the happiest, healthiest & smartest team by creating an environment where the team take responsibility for their own wellbeing by:

– Sharing and living our values

– Empowering the team to grow as Tag Digital does

– Providing opportunities for personal and professional development

On our journey we will support multiple charities that are close to our hearts, from the Scottish Association for Mental Health to local food banks.


You cannot build a great company without great people- so we’re always looking for professionals who can be a valuable part of our team. 

Send us your CV and cover letter to craig@tagdigital.co.uk

Tag Digital Academy

In a bid to future proof the business and ensure Tag Digital can continue to provide a world leading service amid a digital skills gap in the UK,  the company launched its Tag Digital Academy – building out a full digital training system to enable us to take on young talent with limited experience and train them to become paid media professionals.

If you would like an opportunity to join a fast paced high growth agency and complete a modern apprenticeship in Digital Marketing, get in touch today at craig@tagdigital.co.uk.

Diversity & Inclusivity

At Tag Digital, our goal is to curate spaces where everyone’s voice is heard, where diversity is honoured, and respect is a given. We firmly believe in cultivating an inclusive environment that nurtures creativity, champions individuality, and appreciates the diverse backgrounds of our team members and clients.

We acknowledge that we are on a continual journey of introspection and growth, pushing ourselves each day to exceed our previous best. This relentless pursuit of progress sparks our innovative spirit, fuels our team collaboration, strengthens our relationships, and bolsters the communities we serve.

Bound by a shared vision and ignited by transformative opportunities, we at Tag Digital are dedicated to placing inclusion and diversity at the heart of our operations.


Official Marketing Partner

Podcasts & Webinars

Want to keep yourself updated with all the latest happenings in the world of events and digital marketing? Tune in to our podcasts and webinars, where we invite experts across industries to share their valuable insights to help related industries succeed amid the growing competition.