How did Tag Digital achieve 206% more conversions with GenAI creatives compared to traditional banners?

Messe Frankfurt were one of our first clients to trial GenAI creatives in this campaign for Automechanika Dubai, the largest international trade show for the automotive aftermarket industry in the MEA region.

In this case study we are explore the increase in performance from the GenAI creative banners in relation to conversions, clicks, impressions and click through rate.