Event Industry Digital Marketing Benchmark Report 2024
Do you want to know how your campaign results compare to those in your industry?
Kickstart your 2024 campaigns with one of a kind benchmarking data!
Every year, Tag Digital run 100,000+ paid digital marketing campaigns, specific to events, across over forty countries. We have aggregated this data and processed it to create a data set to be used for benchmarking and to determine “what good looks like”.
The data within this report includes data from campaigns we have run across Google, Meta, LinkedIn and Programmatic. Accurately project targets for your upcoming campaigns – specific to your industry, sector and objectives.
This is one of a kind data that is specific to the events industry – you won’t get data like this anywhere else.
- CPA by Objective, Industry, Region, and Platform
- CPC by Objective, Industry and Platform
- Analysis of CPA trends year on year
Download the Benchmark Report Now
Audience Extension
We can help you monetise your data by enabling you to offer remarketing packages to your clients such as your sponsors and exhibitors. Your clients get access to your VIP audience with…
Programmatic
Looking for ways to boost the reach of your digital campaigns? Our programmatic advertising services can help you reach more people by running targeted ads on premium websites…