Our Process

Managing and planning events is stressful enough without trying to keep up with the rapidly evolving PPC landscape. Our four-stage sprint model ensures an effective and harmonious process.

Our well-honed process ensures efficient campaign management, keeps you fully informed about the status of what needs to be done and provides up-to-date performance measurement reporting - ultimately helping us to deliver stronger results than other typical PPC agencies.

1 Briefing & Onboarding

The Tag Digital team creates a suggested media plan, requests any support assets required and begin setting up the project. Get started by answering a few simple questions.

2 Campaign Builds

Once we have the assets and tracking in place, the Tag Digital team provides the client with fully-built campaigns for search, social, video or display campaigns. No copywriting or set-up required — just provide feedback and we’ll take the campaign live once approved.

3 Campaign Optimisation

Whilst campaigns are live, our team continually assesses performance and identifies actions for improvement. Regular calls are with your account manager keep you up-to-date with campaign performance.

4 Post-Event Reporting

Full analysis is provided 2 weeks post-show with insights and recommendations to guide future campaigns.